Vietnam Is the Focus of Foreign Investors

With favorable conditions in macroeconomic, political and social, Vietnam is a potential destination for setting up company and conduct the M&A activity.

In Vietnam, the growth of the retail market and the entry of international brands, while the average income of consumers is increasing along with stable economic conditions are creating motivation for retail market. In addition, e-commerce sector is growing and accounts for a large part of total retail sales, although traditional forms of shopping still being preferred by consumers.

Moreover, the liberalization of the retail market in 2009 created favorable condition for foreign brands to join and domestic brands are constantly expanding in order to maintain market presence. The most developing sectors of the retail segment are food & beverage (F&B) and consumer products.

Vietnam Retail Market

Prospect for the Asian retail market is very positive, the average growth rate in retail sales is 8.5% in the last 5 years. The number of tourist increases is promoting retail activity in the shopping venues with a prime and convenient location. Although the development of e-commerce in the region is now very noticeable, but the traditional forms of shopping still has an important position in the market. The store owner will need to focus on improving the shopping environment and concerning about the customer experience in order to increase competitiveness.

According to Cushman & Wakefield, in the next 5 to 7 years, approximately 1.5 million m2 of retail floor space will enter the Ho Chi Minh City market of retail space, bringing the total number of retail area to nearly 2.5 million m2. The retail market will be busy, especially in the affordable and intermediate segments. The powerful foreign retail corporations will consider Vietnam as potential market in the region, demonstrating that in the period 2014 – 2015, the retail and consumer goods are the mainstream of M&A activity in the world, accounting for 36% of the total value of M&A activity in Vietnam.

In addition, Vietnam ranked 32nd in the list of nations that have the shopping streets with the most expensive rent cost in the world, in the context of Vietnam is preparing to join a series of free trade agreements such as AEC and TPP, then this will cause domestic retailers to face with many difficulties because rent cost plays the 2nd important role (after the location) in business strategy. When foreign retailers have strong financial resources, they can afford to hire premises with the most favorable location in the market.

Vietnam Tourism Real Estate Market

Many promient investors have visited Vietnam to explore the market potential. In the real estate segment, Kevin Green, one of British’s leading millionaires has just come to Vietnam to experience the market. He interested in tourism real estate and especially Sapa when the Hanoi – Lao Cai highway has completed. Moreover, the Fansipan cable car when completed will attract huge number of tourists to come here. Convenient transportation is a golden opportunity for tourism real estate.

Sapa is currently attracting around 2.5 million visitors. This figure is expected to rise to 5 million in 2020 due to infrastructure connections between Sapa and other areas are increasingly improved.

When talking about investment opportunities in tourism real estate in Sapa, Kevin Green said that Sapa has a lot of potentials for investment. He interested in the resort project “Sapa Jade Hill”, which is currently being developed. He also works with investors to be able to offer this product to abroad market, while completing the procedure to purchase Sapa Jade Hill villa for long term investment.

Reportedly, Sapa Jade Hill is a key project in Sapa, developed by Truong Giang Sapa and by Dai Hung Investment and International Trade JSC (GBI Land) with a total investment of nearly 2,000 billion USD. This project has completed Phase 1 with 19 service villas, which was sold out and handed over the red book to customer.

In addition, in the Property Expo Conference was held in Hanoi, Kevin Green and enrichment experts have shown a huge shift of capital flow from foreign companies, factories to Vietnam, then this is the most ideal place for real estate investment within the next 5 -10 years. The employment index is an indicator of the increase in value of real estate, as the number of workers in the industrial zone of Vietnam is on the rise.

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